Presentations

For presentations of the corporate brandCorporate Brand
The entirety of all cultural and physical properties of an organization including its philosophy., standard templates are available in MS PowerPoint, which include all important basic settings and numerous layouts for different slide types. 

General notes on presentations

Adjustments to the templates that change the appearance of the presentation more than insignificantly (e.g. use of dark page backgrounds, other fonts or colors) are not permitted, this also applies to the use of alternative presentation templates at the level of the corporate brand.

Title slide of a presentation

Chapter divider with a single-line headline

Image slide with several photo motifs placed next to each other (“edge-to-edge”)

Image slide with four symmetrically aligned photo motifs as a thematic combination

Infographic with pictograms

Highlighting fact and figures through color surfaces in Light Grey and Petrol

Presentations that exclusively relate to the topical world of a product or service brand need to comply with the official presentation templates of the respective brand, and the brand’s design specifications must be strictly observed. If topics from several product brand worlds play a role, they can either be combined into a neutral overall presentation using Daimler Truck brandingBranding
At Daimler Truck, branding refers to using the company’s name and Daimler logotype and Corporate ..., or individual presentations must be created for each affected brand. It is not permitted to mix several brand identities within a presentation.

Design of presentation slides

The design of presentation slides is based on the example layouts in the templateTemplate
Outline for a document containing key layout elements that can be filled with new content.. In addition, the design manuals for the basic elementsBasic Elements
This term is used within Corporate Design to refer to the key basic design elements: corporate ... (corporate logotypeCorporate Logotype
It can be a picture, a word or a combination of words and pictures. Colloquially, it is often ..., typface, colors, imagery, graphic style) must be observed. 3D3D
The abbreviation “3D” stands for “three-dimensional.” The spatial representation of an object is ... effects or shadows provided in presentation programs may not be used. Animations should only be used sparingly, and it must be ensured that the content of the presentation remains complete even after conversion to the animation-free PDFPDF
Abbreviation for Portable Document Format. This file format enables documents to be displayed and ... format.

Title slide of a presentation with brand marks

Agenda slide with a background in Light Grey

Text slide on a white background with enumeration levels

Text slide with two columns

Column chart with surfaces in Light Grey and with highlights in Petrol

Table with text highlighted in Petrol

Doughnut chart with highlights in Light Grey and Petrol

Bar chart with highlighted values in Light Grey and Petrol

Use of content

ImageImage
The publicly perceived image of a company, brand, product or service. Determined primarily by ... material, graphic elements, pictograms, and other content may only be used if the origin and valid permission to use (license) for Daimler Truck has been confirmed beyond any doubt. The use of AI-generated images and other content is currently not recommended, as the legal framework for such content is still largely unclear globally.

Text-image slide with text next to the image

Image slide with semi-transparent text boxes for headline and key messages

Image slide with two related photo motifs and semi-transparent text boxes for key messages

Image slide with multipicture of six photos and semi-transparent text boxes

Content of the Global Media Site (media.daimlertruck.com), which is marked with a copyright notice of Daimler Truck, is available to the entire Daimler Truck group for general use in company-related communications. Further owned materials from various business areas and a licensed pool of stock photos are available in several internal image databases with individual terms of use, which can be accessed via the Daimler Truck Social IntranetIntranet
A computer network for a closed group of users within a company or organization..

Font embedding

For licensing reasons, the Daimler CSDaimler CS
The “Corporate ASE” typeface trilogy was developed and digitally designed by Prof. Kurt Weidemann ... font is not embedded in MS PowerPoint documents. If presentations are to be displayed externally on non-group devices, they must be converted to Adobe PDF format.